Real talk from behind the lens
Running a photography business is one of the most rewarding things I’ve ever done—but let me tell you, it’s also one of the most challenging. From shooting dreamy weddings to managing emails, finances, and content creation, this job is so much more than just taking pretty pictures.
Whether you’re a few years into your business or just starting out, I wanted to share 5 of the biggest lessons I’ve learned since becoming a full-time photographer. These are the things that have shaped me, stretched me, and helped me grow—both creatively and professionally.
1. Your Client Experience Is Everything
Yes, beautiful photos matter. But how you make people feel throughout the entire process? That’s what they’ll remember most.
From the first inquiry to gallery delivery, I’ve learned that thoughtful communication, kindness, and clarity go a long way. People don’t just want a photographer—they want someone who cares.
2. Systems Will Save Your Sanity
Early on, I was doing everything manually—emailing, invoicing, contracts… you name it. The moment I started using tools like HoneyBook and PASS Gallery, everything changed.
Having a solid workflow gives me more time to focus on what I love (capturing moments!) and creates a smoother experience for my clients.
3. You Don’t Have to Say Yes to Everything
Boundaries are hard—but they’re also healthy.
I used to take on every inquiry out of fear that another one might not come. But over time, I’ve learned the power of saying “no” to things that don’t align with my vision or values. When you create space for the right clients, your creativity (and calendar) thrives.
4. Showing Up Authentically Matters
People connect with people. The more I’ve shown my face, shared my story, and let my audience into who I am—not just what I do—the more trust I’ve built.
You don’t have to be perfect or polished. Just be real. That’s where the magic is.
5. Growth Takes Time (and That’s Okay)
It’s so easy to compare yourself to others, especially on social media. But success doesn’t happen overnight. The wins I’ve had came from years of small steps, learning from mistakes, and continuing to show up—especially on the hard days.
Your journey doesn’t have to look like anyone else’s. Keep your head down, stay in your lane, and celebrate your progress.
Final Thoughts
I’m still learning every single day. But I hope these lessons encourage you—whether you’re growing your photography business, dreaming about it, or just needing a little reminder that you’re not alone in this.